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Sunday 27 August 2017

BASF, Proagrica to develop digital tools for farm management




BASF SE and Proagrica have signed a development and operation agreement to bring one of the first farm management system interfaces to market. Growers will benefit as they will be able to connect BASF’s digital offer Maglis with different digital farming applications, including their preferred farm management system.
Proagrica’s integration and connectivity solutions and expertise guarantee that the data shared between Maglis and growers is efficiently transferred and protected.
Proagrica is a global division of Reed Business Information, providing critical decision-support to the global agriculture industry by delivering high-value insight and data, trusted workflow tools, proven integration technology and effective channels-to-market. 
The first farm data management system to be integrated with Maglis through the new interface will be the Canadian “Compass Grower,” providing information that supports insights from Maglis crop plan and Maglis sustainability assessment.
Maglis crop plan offers a convenient and efficient way for farmers to monitor and manage their crops. Maglis sustainability assessment demonstrates the impact of different agricultural practices on sustainability factors, such as business profitability, soil health, and biodiversity. A pilot is underway in preparation for the commercial launch in Canada.

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