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Monday 23 April 2018

Covestro opens flagship store on Alibaba platform




Covestro AG said that it has opened a flagship store on 1688.com, an online platform of Alibaba. Making the world’s chemicals easily accessible to business customers. The platform is the biggest online business-to-business marketplace in China.
The Chinese economy shows tremendous progress also in innovation and digitalization over the recent years to which Covestro is contributing. Under the link covestrochina.1688.com, the high-tech material polycarbonate as well as pre-products for polyurethane foams, coatings and adhesives will become available.
The main goal is to offer customers a reliable, official channel with a simple and efficient purchasing experience. With a maximum quantity order, the flagship store is more tailored to the needs of small and medium-sized customers. Therefore, transactions will be of relatively small volume. This will allow Covestro to listen, learn and continuously improve its offering.

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