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Monday, 23 April 2018

BASF opens flagship online store on Alibaba platform




BASF SE has launched a flagship store on the Alibaba e-commerce platform 1688.com, China’s major domestic online business-to-business service. Customers can now purchase BASF products directly, online, with the same quality and logistics services guaranteed. The online store will enable BASF to serve small and medium enterprises in a more flexible and timely manner.
The first batch of 11 popular products from BASF’s performance chemicals, dispersions and resins, intermediates and care chemicals divisions are available at the flagship store. Customers can easily find products including antioxidants such as Irganox 1010, Irgafos 168 and Irganox 1076, Keropur fuel additives, NMP intermediates, and dispersions EFKA products, etc. More BASF products will be rolled out on this platform in the near future.

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