Eat Tasty, Eat Healthy, Eat Natural

Editorial of Chemical Today magazine.

With the growing focus on food, consumers are now looking to eat tasty but healthy foods. Along with satisfying the taste buds, people are also interested in maintaining a healthy body. R&D and technology advancement are on the rise with the flavours industry wanting to create a bridge between good taste and healthy foods for consumers. One such way of achieving this balance is the use of biotechnology.

Biotechnology is further enhanced by the increasing preference of consumers for products bearing the label ‘natural’ and by the vivid discussion on healthy and ‘functional’ food ingredients. The understanding of a food item labelled as ‘natural’ is acceptable to majority of the consumers.

Initially, enzymes played the role of developing flavouring compounds, but now biotransformation of flavour compounds can be achieved with microbial whole cells in suitable bioreactors.

Using biotechnology, one can not only reproduce all kinds of flavours including sweet, salty and savoury but can also produce healthier food products. Most companies are effectively using biotechnology to reduce or control the amount of sugar and salt in food without altering the taste.

Biotech flavours are increasingly being used in dairy products, beverages, confectionery, non-dairy ice cream and bakery items. There has been a gradual acceptance of biotech flavours as biotech enables manufacturers to make food healthier by adding healthy fats, omega-3, saturated fat, less sugar and salt content, etc.

Considering region wise growth North America held the largest market share in the global biotech flavour market in 2016. The APAC region is also expected to witness exponential growth in future. India too is a potential destination for the growth of biotech flavours. We unearth more such thought provoking ideas as we look into the world of biotech flavours for this month.

Further, witnessing the potential of the polymer sector in terms of the needs of the construction industry, we explore solutions such as biobased Polyurethanes.

Keep watching our coverage as we bring to you live industry case studies, innovations, new technologies and much more from different sectors of the chemical fraternity.

Whether you want to give us a break, bouquet or brickbats, write to editorial@worldofchemicals.com

By Shivani Mody,

Editor In Chief.

© Chemical Today Magazine

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