LUDWIGSHAFEN, GERMANY: BASF SE has launched “'Material Selection 17/18”, the second material trend book that provides a global outlook on trends and materials. It presents innovative plastics solutions that help customers face these trends.
The first trend book “Material Selection 16/17”, provides answers to How are a Bolivian indigenous tribe and transfer coating technology related? What is the connection between a fitness app on your cell phone and semi-rigid foam? And what does this material feel like?
The trend book was jointly developed by the designfabrik experts in Tokyo, Shanghai and Ludwigshafen.
The trend researchers and designers of the plastics division from both regions worked together to offer ideas and inspiration for future product developments for customers. The trend study is exclusively available to designers and other creatives of customers and potential customers as part of a scheduled personal presentation, the company said.
Morphology – materials for a changing world
In times of accelerating changes, the speed of technological innovations increases significantly, too. From traditional combustion engines to cars powered by electricity, from cars traditionally controlled by steering to autonomous driving: Materials are needed that can keep up with these dynamic changes in a three-dimensional space. For these applications, in particular, BASF presents a new film made of thermoplastic polyurethane (TPU) with a flexible coating, which could possibly be used in automotive interiors or furniture.
Mindfulness means more attention – for oneself and the environment
BASF’s study in the second trend is based on an increased awareness for traces of human behaviour and action. Both are traceable in the sediments of the earth; data, things and residue remain on this planet. The desire for materials fulfilling customers’ demands without leaving traces is growing. Here, BASF offers a biobased particle foam which is very robust and also fully compostable. The material is attractive where sensitive or heavy goods should be protected by biobased and biodegradable transport packaging.
Material study supports global concept for innovations with and for customers
The trend book supports the creative ideas of customers and demonstrates where materials in design concepts can produce the next innovation.
'”We do not see trends as singular phenomena but as a chain of developments. Two main trends emerge as a result of this chain reaction: Morphology and Mindfulness. We believe that they will be majorly influential. With this study, we offer customers a way to materialise these trends,” said Alex Horisberger, designfabrik Ludwigshafen, BASF.
“When ideas are ready to challenge the future, our material solutions are ready to enable designs shaping the future,” added Johnny Zhang, designfabrik Shanghai, BASF, the two trends.
© Worldofchemicals News
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